Design of fold-out map of Downtown Tacoma with integrated coupon booklet. Brand/Logo development.
Tacoma+ is a grassroots initiative developed to raise the profile of Downtown Tacoma by offering visitors and residents a free map of downtown that highlights restaurants, shopping, and transit. We partnered with Sound Transit, the BIA, the City of Tacoma, the Downtown Merchants Groups, and other local organizations to see this project through from concept to completion. This project included full custom design, brand creation, illustration, photography, and other creative solutions.